Consulting · Implementation · United States咨询 · 落地实施 · 美国
Strategy is the start.
We stay for the launch.战略只是起点，
我们陪你落地。
HNW Consulting is a consulting firm that implements. We help U.S. companies grow and help Chinese companies enter the U.S. market — with PR, marketing, legal, finance, operations and software delivered by one accountable team.HNW Consulting 是一家带实施的咨询公司。我们服务美国本土企业，也帮助中国企业进入美国市场。PR、市场、法务、财务、运营和软件，由同一个团队负责到底。
Capabilities服务能力
Everything it takes to win in the U.S. market, under one roof.在美国市场取胜所需的一切，一站完成。
Market Entry Strategy市场进入策略
Market sizing, entry model, location strategy and go-to-market roadmap.市场测算、进入模式、选址策略和上市路线图。
→02PR & BrandPR 与品牌
Brand localization, media relations and launch campaigns, delivered with DY Media.品牌本地化、媒体关系和发布活动，与旗下 DY Media 共同交付。
→03Marketing & Growth市场与增长
Performance and community marketing, partnerships and customer acquisition.效果营销、社群营销、合作伙伴与获客。
→04Legal & Compliance法务与合规
Compliance roadmaps, counsel coordination and contract management. Legal advice is provided by independent licensed attorneys.合规路线图、律师对接和合同管理。法律意见由独立的持牌律师提供。
→05Finance财务
Financial planning, banking setup and management reporting. Tax and audit work is provided by independent licensed CPAs.财务规划、银行开户和管理报表。税务和审计工作由独立的持牌会计师（CPA）提供。
→06Operations & Implementation运营落地
Operating models, SOPs, vendor and team setup, launch management.运营模式、SOP、供应商与团队搭建、开业管理。
→07Software & Digital软件与数字化
Systems integration, data and custom tools — including StoreOps, our store operations software for multi-location brands.系统集成、数据和定制工具，包括我们为多门店品牌提供的门店运营软件 StoreOps。
→How we work工作方式
From the first slide to the first customer.从第一页方案，到第一位顾客。
- I
Diagnose诊断
Market, competitors, regulation and economics — the facts behind the decision.市场、竞争、监管和经济模型，用事实支撑决策。
- II
Design设计
Entry plan, brand position, legal and financial structure.进入方案、品牌定位、法务与财务架构。
- III
Implement实施
Our team executes alongside yours: launch, PR, systems, people.我们的团队和你一起执行：开业、PR、系统、团队。
- IV
Operate & Scale运营与扩张
Run, measure and repeat across locations and markets.跨门店、跨市场地持续运营、衡量和复制。
For Chinese companies中国企业
Enter the U.S. with a team that speaks both markets.进入美国，团队懂两边的市场。
- Entity, tax and compliance workstreams planned from day one从第一天起统筹规划主体、税务和合规事项
- Brand localization and launch PR品牌本地化与开业 PR
- Bilingual operating systems for U.S. teams为美国团队提供双语运营体系
For U.S. companies美国本土企业
Grow faster without building every function in-house.不必自建每个职能，也能更快增长。
- On-demand PR, marketing and finance leadership按需的 PR、市场和财务负责人
- Expansion into new channels and locations拓展新渠道和新区域
- Operations and software that scale可规模化的运营与软件
Industries行业
Depth where our clients compete.深耕客户所在的赛道。
Client work客户案例
Selected engagements.精选项目。
Client names are withheld to protect confidentiality.为保护客户机密，案例均不披露品牌名称。
SaaS & TechnologySaaS 与科技
A software and technology company某软件科技企业
[Engagement summary — to be confirmed项目概述——待确认]
[Outcome — to be confirmed成果——待确认]
Retail & E-commerce零售与电商
A retail and e-commerce company某零售电商企业
[Engagement summary — to be confirmed项目概述——待确认]
[Outcome — to be confirmed成果——待确认]
Health & Consumer Products健康消费品
A health and consumer products company某健康消费品企业
[Engagement summary — to be confirmed项目概述——待确认]
[Outcome — to be confirmed成果——待确认]
Food, Beverage & Tea餐饮与茶饮
A tea and beverage chain某茶饮连锁品牌
[Engagement summary — to be confirmed项目概述——待确认]
[Outcome — to be confirmed成果——待确认]
Our ecosystem我们的生态
Advisors, operators and builders — working as one.顾问、运营者和产品团队，协同作战。
HNW softwareHNW 软件服务
StoreOps
Store operations software we deploy for clients: SOPs, checklists, store execution and multi-location visibility.我们为客户部署的门店运营软件：SOP、检查清单、门店执行和多店管理。
HNW company旗下公司
DY Media
Our PR and marketing services company, delivering media relations, content and campaigns.旗下 PR 与市场营销服务公司，提供媒体关系、内容和营销活动。
dymediallc.com →Partner tool合作工具
SiteBuddy
An independent site-selection engine we partner with for location analysis.独立运营的选址引擎，我们与其合作完成选址分析。
Insights洞察
Perspectives on building in America.关于在美国做生意的观点。
Our first perspectives are on the way.首批文章正在准备中。
We will publish practical notes on U.S. market entry, operations, PR, legal and finance.我们会发布关于进入美国市场、运营、PR、法务和财务的实用观点。
Contact联系
Let’s talk about your next market.聊聊你的下一个市场。
Tell us where you are and where you want to go. A senior member of our team will respond.告诉我们你现在的位置和目标，我们的资深成员会亲自回复。